Vitor Freitas 
Marlus Salgado is reference when it comes to professionalism, career, appreciation and recognition for his profession on the sport.
The black belt is a high level competitor, and he has been competing the biggest competitions since 2018, and is a successful entrepreneur in the online education field.
A studious from a very young age, Marlus saw that to make money with Jiu-Jitsu, he would need to have knowledge of many other aspects to remain a professional. It was then that the young man began to read more about financial education, investment and personal development. The new skills led him to create the Jiu-Jitsu Manual, the largest Jiu-Jitsu teaching platform, with several classes divided by belt, with and without gi.
Today, Marlus decided to share knowledge and point out five ways for you who want to monetize with Jiu-Jitsu. Before reading, remember that if you don’t have consistency and invest nothing will work.
1 – Sales
“You have to understand that everything related to monetization revolves around sales. It doesn’t matter if you are an athlete, teacher or both. To earn more, you have to sell something. If you know how to sell private and group classes you will earn more. Learn to sell the products of those who support you, you need to be a platform that bears good fruit. Knowing how to sell is paramount!”
2 – Be careful with the image
“Today, people want to know who is the person behind the medals. When I say ‘people’, I mean potential fans/customers and sponsors. You need to build a strong personal brand that conveys your message, your values, your attitudes and your story. All this is directly linked to its reputation and its market value. Those who work this part well make a lot of money. You can learn how I take care of this part by clicking here!”
3 – Market knowledge
“Jiu-Jitsu is a market that has its particularities and you need to know that well to be financially successful. Reflect and answer these questions: What do you sell? Who is your customer? What he likes? What does he need? How can you reach this customer? By answering these questions, you will have more clarity on how to position yourself in the market. That’s how I positioned myself with the Jiu-Jitsu Manual, I understood the pain of the market and I showed how to solve it.”
4 – Study is important
“The more you know and the more and better you convey it to other people, the more value you have. Knowledge kept only in your head is of no use if it is not shared. The more you share your knowledge and help people in some way, the more feelings of reciprocity you generate and that makes people want to give back. It is in this process that you manage to generate more and more situations to monetize your knowledge.”
5 – Invest in yourself
“There is no one successful who has not invested time and money in his own career. No one has to want to fulfill your dream more than you do. To achieve your dreams, you need to invest in yourself to reap the rewards ahead. You can start today to be a better athlete, be a better teacher and increase your Jiu-Jitsu knowledge on the Jiu-Jitsu Manual platform with just one click!”
